Henry

Hwang

Creative Portfolio

I'm an a start-up founder

A designer,

A junior product manager.

About Me

Hi, My name is Henry.


I recently graduated from Brand University.

I come from a non-traditional design background, with my undergraduate studies in brand management & communications, and I am a self-starter with an entrepreneurial mindset.


As a product designer,

I find my strengths lie in coming up with ideas 🧠 and asking why 🤔. This means you'll usually find me prototyping, creating user tests, and talking to users or cross-functional team members.


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# Work & internship

My journey.

Partner of the entrepreneurial team

Interface and Experience Design Assistant

Brand visual Designer / Assistant brand strategy consultant

Ningbo Free Culture media Co., LTD


In April 2022

Zhejiang Maitian Network Technology Co., LTD


August 2022 - October 2022

Ningbo century Triumph Culture Co., LTD


November 2021 - August 2022

The company helps campus businesses with branding, marketing and advertising. It won a national award in the "Internet Plus" entrepreneurship competition. When our company first started, revenue in the second quarter of 2022 exceeded $50,000, which was used to invest in student services. For now, the company is focused on helping local merchants develop their own new forms of media - striving to become a new age advertising agency.

Responsible for international logistics application development, mainly responsible for application client UI/UX interface design.


Design visuals for the "TALKLOOK Art Village" theme, propose a name and logo, and provide a sub-brand concept. Assist in background investigation, market analysis, market research, and participate in the entire project process to provide intellectual property production for the company, including the "Happy free" image. This enabled Art Farm to achieve an average monthly profit of Rmb300,000 in its first quarter.

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# Education Experience

Brand Management & Communication

Brand University of Applied Sciences,

Hamburg, Germany


September 2020 - July 2024

GPA: 4 (U.S. score 4/4.0)

Main subjects


  • Strategic Marketing Management,
  • Digital brand management,
  • Brand Basics,
  • Market and trend research,
  • innovation and price management,
  • distribution policy,
  • social media management,
  • practical projects


In the brand management course, I learned how to make a brand popular, how to successfully manage and position a brand, and how to communicate a brand with an emotional story.


The team I led has successively cooperated with well-known German companies KISKA and Grabarz & Partner, and achieved beneficial project results.

Service Design

Savannah College Of Art And Design,

Georgia, United States


September, 2024

Main goal


Assist in the development of new products and services, while enhancing the user experience for existing ones. Identify and fulfill unmet needs across various sectors including healthcare, transportation, education, finance, and retail.

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# Recommendation

“During the course, he showed considerable ability, provided insightful contributions and displayed a solid understanding of the field. In team projects, he routinely took the lead while looking after his colleagues, and contributed to creative outcomes of the tasks.


I was frankly astounded by his portfolio that he presented at the beginning of the course as it reflected his grasp of the all-encompassing aspects of Al on the individual/personal, business, and societal levels.


—— Prof. Dr. Mathias Maul

[email protected]

“In my practical project Strategic Planning in Brand Communication, the work centre around the development of inspiring consumer insights and creative brand- and communication strategies. Zihan Huang was able to prove his impressive analytical, conceptual and creative skills working on a project for the international design agency KISKA (www.kiska.com), one of the most innovative agencies in branding and product design.


In the Interdisciplinary Practice Project, Zihan Huang and his fellow students worked for Grabarz & Partner, one of the leading creative advertising agencies in Germany on a project in the field of employer branding for the Deutsche Bahn (German Railway). And again, Zihan Huang was leading his team to outstanding conceptual and creative results addressing the GenZ in the war for talents.


Grabarz & Partner was very impressed by the strategic and creative output Zihan Huang and his fellow students had developed.”


—— Prof. Dr. Joachim Bongard

[email protected]

“In all his classes at the Brand University, Zihan Huang was demonstrating outstanding professional and creative skills as well as an extraordinary degree of social competence.


It is a pleasure working with him and therefore, I can strongly recommend Zihan Huang for any professional position that requires highest analytical, conceptual and creative skills.


—— Prof. Dr. Joachim Bongard

[email protected]

“Besides these achievements, I have come to know him as a very communicative and comradely student. Particularly in collaboration with international students in Hamburg, and during a student exchange here in China, he has distinguished himself greatly.


I consider Zihan Huang to be an exceptionally communicative and analytically adept student, displaying significant creative potential. Consequently, I hold an optimistic outlook on his potential to become a treasured addition to your program. “


—— Prof. Dr. Stefan Waller

[email protected]

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# Serious game

My works.

"EchoScape is a virtual reality serious game that focuses on a unique approach to self-talk for Generalized Anxiety Disorder. It combines serene virtual landscapes with guided self-talk CBT techniques to allow players to explore and manage anxiety. With its intuitive interactions and calming atmosphere, EchoScape is an innovative complement to traditional therapies.

SOFTWARE


Figma, Photoshop, Illustrator, Unity, Blender, Visual Studio


TIMELINE


September 2023

to December 2023

# Service design

MinutE² is a campus-focused electric scooter service with quick-swap battery stations. Designed for convenience and sustainability, it aims to solve common issues like inefficient charging and cluttered parking. With a one minute battery swap, we offer an affordable and eco-friendly mobility solution for high-educated students.

SOFTWARE


Figma, Photoshop, Illustrator, Midjourney


TIMELINE


March 2023

to August 2023


# User interface Design

The CHIC project aims to revolutionize sustainable fashion by providing users with an innovative wardrobe management tool, personalized style recommendations, and educational resources on eco-friendly fashion.

SOFTWARE


Midjourney, Figma, Photoshop, Illustrator


TIMELINE


November 2022

to April 2023

# Future design

"EchoScape is a virtual reality serious game that focuses on a unique approach to self-talk for Generalized Anxiety Disorder. It combines serene virtual landscapes with guided self-talk CBT techniques to allow players to explore and manage anxiety. With its intuitive interactions and calming atmosphere, EchoScape is an innovative complement to traditional therapies.

SOFTWARE


Figma, Photoshop, Illustrator, Unreal Engine, Blender, Rhino, Touchdesigner


TIMELINE


August 2023

to October 2023

I am passionate about brands


and being a perfectionist,


I am dedicated to creating what brings me the utmost satisfaction.

# Fashion Brand I Created

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Get to Know me more


By video

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I'm seeking for opportunities.


The best stories are always told in person.


Let's get

in touch!


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Email

Phone
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Phone

(+49) 176 85969388

Thanks for reading

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Address

Vogt-Kölln-Straße,

22527 Hamburg

It always seems impossible until its done. — Mandela

©2023 - 2024